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| Our Policy on Advertising
We maintain the right to
establish business relationships with companies who pay us to place
advertisements or product and service offers on our website. We use the
revenue from these relationships to help offset the costs of developing quality
health information. Our advertising policies are as follows.
| Identifying Advertisements and Advertisers
We will clearly
distinguish advertising from health information content, using identifying
words, design or placement. For example, we will place the word
"Advertisement" along the side where the advertisement or sponsorship
acknowledgement appears.
| Website Redirects Resulting from Clicking
on Advertisements or Sponsors
If you click on a
third-party advertisement, you will be leaving our website and will be
redirected to that advertiser's website. Please be aware that we have no
control over the practices of other websites. Your computer may receive
cookies from other websites and you will not be protected by our
confidentiality, privacy and security policies.
| Editorial Independence
We maintain absolute
editorial independence and sponsors have no editorial input or influence on the
information itself. We maintain the right to receive funding from third
parties who pay for the right to advertise their companies and products on our
website. This funding supports our efforts to develop comprehensive and
credible health information. At times, third parties may pay for the right
to sponsor certain areas of information on our website; and these areas will be
identified as such. Advertisers will not influence the way any search
results for specific information by keyword or topic are displayed on this
website.
| We do not Endorse Products Advertised on
our Website
Under no circumstances
will our acceptance of an advertisement be considered as an endorsement of the
products advertised or of the company that manufactured the products.
| Types of Advertisements that we will not
Accept
We do not accept
advertising that we know contains false or misleading claims or promotes
ineffective or dangerous products. We also do not accept advertising for
alcohol, tobacco, gambling, firearms or pornography.
| Updating our Advertising Policy
This advertising policy
may be revised periodically. When we make significant changes that affect
our advertising policies and practices, we will post a notice on our homepage.
We recommend that you reread our advertising policy whenever you visit our
website in case you missed our notice.
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